the member advantage
Today it is a given that Credit Unions must have product and service quality to survive. But it’s not enough to thrive. They must develop the skills and behaviors to create value beyond their product and service offerings and attain true member loyalty.
What Participants Learn:
- The value of loyal members and the impact that a team member’s actions can have to assure continued trust and business
- Strategies for enhancing team members’ ability and commitment to create superior member value
- Techniques designed to ensure a mutual exchange of value by adapting a positive mindset about service and selling
- How to ask genuinely sincere, open-ended questions to reveal member needs, wants and concerns- and earn their trust
- Skills for listening for additional opportunities
- Demonstrate member benefits in a way that is personally rewarding to them
- Simple process for working through concerns to arrive at win-win outcomes
- Importance of values, ethics, and beliefs, aka INTEGRITY
How We Work With You
What Makes the Member Advantage So Effective for Credit Unions?
Easily adaptable service and selling process with a common language
Highly interactive course dynamics
Content customized for increased relevancy
Aligned coaching resources for managers
“Exceptional engagement is a primary driver of what we do every day; it’s members first with everything. We wanted a program that neared that, that was consultative in nature. We interviewed several programs in the market and found that Integrity most aligned with what we were trying to accomplish and, even more importantly, with our core values.”
-Christopher Groshco, AVP Sales & Service, State Employees Credit Union of Maryland
We Can Help
GROW YOUR BANK'S ADVANTAGE
OUR LOCATIONS
INTEGRITY NEWSLETTER
BIRMINGHAM, ALABAMA
Office: +1 205 383 3710
Mobile: +1 205 260 2553
DUBAI, UNITED ARAB EMIRATES
Office: +971 4 40 96 897
Mobile: +971 50 21 55 431
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